Toyota Motor Company CEO Akio Toyoda hosted a press conference on the company’s strategies for battery-electric vehicles and revealed 15 new Toyota and Lexus BEVs getting ready for market launch, plus the all-new Toyota bZ4X coming next year. Moreover, the company is planning to roll out 30 electric vehicles by the year 2030.
All-electric future of Toyota and Lexus
Toyota has revealed its ambitious plan to sell around 3.5 million electric vehicles by the year 2030. The company is aiming to reduce emissions as soon as possible and expand its option for carbon-neutral vehicles.
It’s a very unusual and unexpected move by Toyota to show 15 upcoming EVs at the same time, although the company hasn’t given too many details about them. However, the event speaks volumes about Toyota’s commitment to BEVs.

The bZ series lineup
Image Source: Toyota
Let’s start with Toyota’s bZ series lineup. The bZ stands for “beyond Zero.“ The automaker had earlier unveiled the bZ4X compact SUV, the EV lineup will welcome the bZ Compact SUV featuring a more dynamic coupe-inspired look, the three-row bZ Large SUV, bZ SDN midsize sedan, and the bZ Small Crossover.
All cars from the Japanese manufacturer are ‘reasonably priced’ mass-production models. However, the further 11 models unveiled emphasize the diversity of Toyota’s and Lexus’s EV; lineup. The EV lineup includes all kinds of vehicles for urban mobility such as small commercial urban EVs, full-sized off-roaders, pickup trucks, and a pair of supercars.
More about design and technology
Toyota and Lexus consider that “future electric vehicles should be unique and special”. However, Some of the future EVs will be based on existing models. In fact, some of the concepts share a resemblance to current models in the market, like the Toyota Hilux and Lexus NX. All the other EVs will be new, bespoke models sharing the brand’s new e-TNGA EV platform developed with Subaru.
All vehicles are designed with European and Japanese markets in mind. Toyota targets an efficiency of 125 Wh/km.

The Lexus RZ SUV
The Lexus RZ SUV can hit 62 mph (100 km/h) from a standstill in less than 2 seconds. The SUV can also provide a range of 435 miles (700 km).
Toyota is one of the biggest automobile manufacturers in the world. The company has the infrastructure and network to take over the EV market. This new initiative by Toyota and Lexus to bring down emissions and develop powerful EVs will surely create a huge wave of electrification around the world.
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